The Ultimate Expression of Trust

Posted by: on Mar 21, 2012 | No Comments

Trust is the basic foundation in any relationship. Some are even saying that trust is more important than love. Again, there’s nothing romantic about this article…

I used to work for a BPO and I’d like to think that I’ve worked my way up from the bottom of the food chain from customer support to affiliate marketing assistant to managing several affiliate programs. During that time, I realized that I “made it” when I had access to the financial information of a client’s website which only the top guns of the company are able to see.

I can remember being given $1000 to spend (accordingly) on advertisements, then for whatever reasons I was also given the credit card information of the company.


Common denominator: Trust

It’s easier to develop trust when you’re working in a cubicle, people get to see that you’re working you a$$ off. People get to see how you carry yourself – from how you deal with your colleagues, how you handle yourself during crisis, how you spend your break to the clothes you wear, etc.

But it’s a different ballgame when you’re freelancing and you’re working with someone from half-way around the world. Trust is more difficult to build especially with someone you don’t see.

Building trust as a freelancer:

Be on time by delivering projects on time, or even better by finishing it a day earlier. If you have a Skype meeting, login 15 minutes earlier.

Work when you say you’re working. If you’ll say that you will work on a project for 2 hours, make sure you’re not inserting your “personal facebook time” in between. Better yet, work for 2 hours and 15 minutes and bill your client for only 2 hours. That is also delivering more than expected.

Build rapport. I’m not sure how some of you would do it… But you could get to know your client on a personal level, talk to your client about his/her project, tell your client the challenges you encountered while working on his project, you could even tell your client you have been sick. Freelancers are not robots so it’s okay to get sick.

Never pretend. Ever. If you don’t know, don’t be afraid to tell you client. Better yet, set some expectations at the onset of the project by telling your client what you’re capable of doing and what you don’t. If you’re unable to finish something, tell your client what happened and don’t say you’ve been sick if you weren’t.

Remember that if your client does not trust with the small things, definitely he won’t trust you with the big stuff.

Me? My client/boss just said… “I made you super admin of my site and oh, here’s my PayPal account details” and that is the ultimate expression of TRUST.


image courtesy of

Leave a Reply